Strategic Communications
Counsel’s strategic communications practice provides clients with a wide range of public relations and communications services, while specializing in integrated campaigns to support our clients’ government relations needs.
Our savvy communications professionals craft impactful communications strategies and tactics, ranging from strategic thinking and advice, to well-worded materials targeted to our clients’ diverse audiences.
CRISIS MANAGEMENT
Our team has managed high-profile crises across industries. We go beyond crisis communications, asking the right questions and providing sound advice backed by experience, to help you navigate a crisis across the board.
PR 4 GR CAMPAIGNS
We do public relations campaigns differently at Counsel. We holistically integrate strategic communications with government relations to make sure we’re creating awareness, momentum and support for your goals. We call it PR 4 GR.
CORPORATE COMMUNICATIONS
We work with clients to identify their corporate communications needs and fill gaps to ensure success. Among our many services, we help clients to craft and review comprehensive communications plans, engage employees, draft copy that packs a punch, and plan large-scale events such as launches and community engagement events.
MEDIA RELATIONS AND TRAINING
Our comprehensive media relations services help you tell your story. From crafting messages, to preparing spokespeople, to pitching stories, our media relations, monitoring, and training services deliver your messages to the right audiences to ensure maximum impact.
PUBLIC RELATIONS AND ENGAGEMENT
Across our government and public relations teams, we have extensive experience identifying and engaging interested parties to ensure project success. We will work with you to identify your audiences and craft an engagement plan that respects the unique needs and goals of all parties.
DIGITAL STRATEGY AND BESPOKE ADVERTISING
We help you tell your story on all channels. We specialize in creative campaigns that cut through the noise and generate lasting buzz. From social media to outdoor advertising – we’ll work with you to pair earned and paid media to make your voice heard.