Adrian Macaulay is the Senior Director, Opinion Research at Counsel Public Affairs.

With over a decade of experience conducting public opinion research in Canada, Adrian specializes in market research that helps clients inform their government relations and communications strategies.

Whether national, provincial, or regional in scope, Adrian specializes in customizing polls to suit the client’s unique needs. His approach to public opinion research considers how public opinion can be to used advocate from a position of strength and dynamically advance policy objectives. Adrian has extensive experience researching opinions and attitudes in numerous sectors, including health care, regulated professions, labour, post-secondary education and agriculture, as well as political polling and voting behaviour.

As a former Legislative Assistant in the Ontario Legislature, Adrian combines his knowledge of policy and legislative affairs with opinion research experience, ensuring clients turn their objectives into compelling advocacy with decision-makers.

Adrian holds a Bachelor of Arts in Political Science and Government from McMaster University, and a Master of Arts in Political Science Specializing in Public Opinion and Electoral Studies from Wilfrid Laurier University.